Dr. Janice Dorn

07/18/2006

My readers cover a wide range of investors. Some are just getting started and some are active investment professionals. One advantage of writing an investment newsletter delivered by email is I get to know many of my newsletter subscribers much better than if I sold it the old way through snail mail. With snail mail, I might be lucky to get a short, handwritten note once a year with the renewal check. With email, I find I can quickly get to know my subscribers when they send information about themselves like their web pages, personal photos and stories about how my newsletter and my writing at Suite101 has influenced them.

This article is about one of my subscribers, Dr. Janice Dorn, who is pioneering a brand new profession called Trading Neuropsychology.

Dr. Dorn writes:

• Trading Neuropsychology is one of the most important aspects of trading as it has to do with the ability to control emotions, think rationally and not be fearful when you should be greedy or greedy when you should be fearful. Trading Neuropsychology and Behavioral Neurofinance are very new areas, and are gaining more and more significance as we come to understand the mechanisms of brain action as evidenced through a variety of new tools to study the brain, including functional neuromagnetic resonance imagining (fMRI) and others. Making choices about money is among the most significant and emotional activity in which human beings engage. Trading is about making choices with money, thus, Neurobehavioral studies are critical to understanding why we do what we do and when we do it. The Neuropsychology of Trading involves many aspects, including, but not limited to: entries, exits, stops, capital allocation, risk and reward, trading plan, control of emotions, preservation of psychological and physical capital, including mitigation of stress, understanding why markets move the way they do and how to profit from the emotional over-reactions of others. Trading Neuropsychology and Behavioral Neurofinance are, at their roots, ways to use the most powerful trading tool that every single person has available at all times. That tool is The Human Brain!

About Janice Dorn, M.D., Ph.D.

Janice Dorn, M.D., Ph.D. is a Brain Anatomist, Board-Certified General and Addiction Psychiatrist, and Futurist. She is a technical-analysis-based individual trader, who has been trading actively for 7 years incorporating the CANSLIM-based methodology. Dr. Dorn is the author of over 150 publications, including 80 online publications, relating to Market Neuropsychology, Behavioral Neurofinance and Trading Neuropsychology. She has provided real-time online coaching to some 350 traders and investors over the past four years. At present, Dr. Dorn is an independent market commentator and trading coach

More Information

Come join us in our Dr. Janice Dorn Discussion Forum to discuss trading psychology and to read more of Dr. Dorn's writing.

Free Charts and Other Stuff

Since beating the market is hard for most to do, I recommend a "Core and Explore" approach to investing. Core means place 80 to 99% of your money into a CORE, buy-and-hold, no load, mutual fund portfolio and then EXPLORE with the remainder. To build your core portfolio, I suggest a diversified basket of index funds.

I welcome suggestions for future articles at Kirk's Market Thoughts.

Kirk Lindstrom:

DISCLAIMER: Answers & my words are general in nature, are not meant as specific investment advice, and do not necessarily represent the opinion of anyone but Kirk. Individuals should consult with their own advisors for specific investment advice.

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